Executive Education Kellogg

April 16, 2017
Presented by
Professor Andris ZoltnersIntensely focused on the practical application of proven principles, this program immerses you in a collaborative, highly interactive learning environment. With the guidance of seasoned faculty, you and your fellow participants will tackle some of the most challenging issues related to sales force design, deployment, talent management, compensation and effectiveness.

You’ll begin by using a “thinking” framework to conduct a critical assessment of your sales force. From there, you’ll explore best practices across the core drivers of sales force effectiveness, develop practical initiatives for performance enhancement and explore how to implement and lead success-focused change.

Download a Brochure

Upcoming Sessions

  • Apply Online

    $8, 900


    April 17-21, 2016

    Fee includes lodging and most meals

    Start: April 17 at 5:00 PM

    End: April 21 at 11:45 AM

    Location: Evanston campus

  • Apply Online

    October 16-20, 2016

    Start: October 16 at 5:00 PM

    End: October 20 at 11:45 AM

  • "This was an excellent program that enhanced my strategic thinking skills while satisfying a current need related to sales organization sizing and structuring. Great interplay of theory, trial and practical tools to begin using on Monday."
    - Director, Planning & Support, Merck & Co. Inc.
  • "An excellent program-a worthwhile investment offering great tools. It puts a structure and science behind sales force decisions."
    - Director of Sales, Brady Corporations
  • "This program not only gave me a strategic framework for identifying and leveraging sales force performance drivers, it gave me ideas, strategies and tactics that I could immediately apply when I returned to work."
    - Director of Field Development, AchieveGlobal
  • "An excellent program for individuals responsible for any aspect of sales execution. Fabulous content to influence all aspects of sales and company growth."
    - Vice President of Sales, Emageon
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Source: www.kellogg.northwestern.edu
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