The goal of the Master of Science in Administrative Studies focus in Electronic Commerce, techniques & tech should provide balanced coverage of both technical and strategic facets of electric company and trade. Students explore the great opportunities afforded by the internet, and develop skills in electronic company and trade technology, digital company strategic development, e-commerce marketing, e-commerce website functionality (including content and design of websites, and web analytics), and search engine-based marketing, plus the role of multimedia applications.
Students who execute the Administrative Studies master’s level concentration in E-commerce, techniques & tech can show:
- Knowledge of vital and revolutionary reasoning, a worldwide company viewpoint, improved communication abilities, along with the technical resources and strategies essential for company decision-making.
- an understanding of the tremendous possibilities afforded by the web, with skills in digital company method; e-commerce marketing and advertising; electric business technology; and e-commerce web page design, functionality, and development.
- The capacity to manage different aspects of ecommerce; a thorough comprehension of infrastructure and costs associated with implementation; and mastery of technical skills to confidently oversee a firm’s web operations.
- The technical skills to oversee the firm’s search engine-based marketing functions, plus the techniques involving the part of multimedia programs.
- The skills necessary to be able to write and put into operations the firm’s internet strategy.
- Specific knowledge and abilities required to operate globally; on leverage an easy range of innovative marketing techniques, including search engine optimization to locate engine marketing; and also to leverage the influence of social media marketing and data analytics.
An overall total of 48 credits is required.
All students must fulfill the level core classes, focus needs, concentration electives, and free electives as suggested. Waived classes from core or focus areas must certanly be replaced by an elective training course to be able to meet the 48-credit-hour requirement.
Degree Core Courses
(Five courses/20 credits)
(Four courses/16 credits)
(Two courses/8 credits)
Choose two programs from the after:
MET CS 669 Database Design and Implementation for Business
Pupils learn the most recent relational and object-relational tools and techniques for persistent data and object modeling and administration. Students gain considerable hands- on experience utilizing Oracle or Microsoft SQL host as they understand the Structured Query Language (SQL) and design and implement databases. Pupils design and apply a database system as a term project. Restrictions: Limited To MS CIS. This course may possibly not be used combination with MET CS 469 (undergraduate) or MET CS 579. Only 1 of the courses may be counted towards level requirements. [ 4 cr. ]Fall 2015
|C1||IND||Maiewski||CAS 225||6:00 pm – 9:00 pm|
|BCL||Simovici||8:00 in the morning – 3:30 pm|
(One graduate-level course/4 credits)
Pupils should use this graduate-level training course to broaden their particular understanding of the quickly growing and switching landscape of online business businesses. This course could be selected from other Administrative Sciences offerings or Metropolitan university departments along with from other Boston University schools and colleges, with an advisor’s approval.